As a business owner and entrepreneur, protecting your novel idea from being copied or stolen is a critical strategy. The first step is to register your intellectual property (IP). IP is what sets your company apart from the rest of the industry – it’s your idea,...
What is Intellectual Property (IP)? Intellectual property is a product of human intellect. It’s what differentiates you from the competition –original ideas or concepts conceived and developed by you. Examples of IP include inventions, literary...
In a high-profile legal move that underscores the ongoing battle against unauthorized goods in retail, Lululemon has filed a federal lawsuit against Costco accusing the wholesaler of selling “knockoff” versions of some of their best-selling activewear. This case,...
If you are an e-commerce seller, protecting your brand in the digital marketplace is more critical than ever. In a recent episode of The e-Comm Growth Show, host Dan Coleman sat down with Managing Partner Stanley Ference of Ference & Associates, to unpack how...
Last month, Managing Partner Stanley Ference of Ference & Associates joined Jonathon Kersting of the Pittsburgh Technology Council on 10 Minute Tech Talks to discuss a topic every US entrepreneur selling online should care about: how recent trade policies could...
